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Smart Site

Is your website readable by search and answer engines?

If you've been wondering why your site is not being found, the Frilly Readability Score is designed to help you. Enter your web address and it will score how clearly your site reads to your visitors, to search engines, and to the AI assistants people now ask for recommendations. The research-backed methodology (Blog | Full) shows you where you stand and what to fix first. However, it does not promise rankings or citations. Offering something people want is up to you.

The Frilly Site Audit reads and analyzes your website. Read our Privacy Policy for more on how we use your data.
Sample Frilly Readability Score card: 81, Clear, with Key Findings, lane, and Pages tabs

The three lanes of the audit

Content Clarity illustration

Content Clarity

Your writing itself: can a first-time visitor, or an AI agent reading for them, tell what you offer without guessing? It's the foundation, and the one lane you control with words alone.

Technical Readability illustration

Technical Readability

Your structured data: the behind-the-scenes labels (called schema) that tell search engines and answer engines like Perplexity and ChatGPT who you are, what you offer, and how it all connects.

AI-Forward Compatibility illustration

AI-Forward Compatibility

Machine-readable files, like an llms.txt summary, that give AI assistants a clean copy of your site to read directly, even the crawlers that don't run JavaScript. Low-cost readiness, not a guarantee.

The Frilly Readability Score is designed for:

Marketing Specialists portrait

Marketing Specialists

Turn "make it AI-ready" from a vague mandate into a concrete, lane-by-lane readout you can act on and report on, with honest framing you can stand behind.

Website Developers portrait

Website Developers

Get paste-ready structured data and a clean punch-list of what to fix, so technical readability stops being a research project and becomes a checklist.

Agency Owners portrait

Agency Owners

Audit any client site in minutes and turn the result into a clear, honest roadmap. It's a repeatable first conversation that never overpromises.

Small Business Owners portrait

Small Business Owners

No content team or SEO budget? Smart Site tells you, in plain language, exactly what your website is missing and what to do first.

Get the full report

(Join the platform as a free Member first.)

5 pages

FreeFor Frilly Members

10 pages

$10For the site you audited

25 pages

$20For the site you audited

50 pages

$30For the site you audited

More than 50

For larger or multi-site audits

Buy a report once for a single site. Subscribe for an ongoing presence: a Smart Directory profile, a Smart Chat agent, and automatic re-audits every time your site changes.

What you get with the full report

Schema Generator preview

Schema Generator

Paste-ready structured data (JSON-LD) for every page, checked against Google's own validator so you only copy code that passes. It helps engines understand your business; it won't make an AI cite you, and we say so.

Content Coach

A guided view of your real pages with inline notes: where your writing is generic, where it's hard to follow, and where it's strong. A coach, not a ghostwriter.

Content Coach preview
AI-Future Files preview

AI-Future Files

The machine-readable files that hand AI assistants a clean copy of your site: one llms.txt summary plus tidy Markdown versions of your pages, ready to copy or download.

Subscription Levels
Member
Free
- Five-page FRS audit when you join - Profile on Smart Directory - Smart Chat agent, core features - Limited training prompt
Pro
$60/moplus $100 one-time onboarding
- Upgraded Smart Directory profile - Smart Site FRS for up to 25 pages: • Schema and Markdown • Content Coach - Smart Chat: 25 pages + 25 files - Custom training prompt
Premium
$180/moplus $400 one-time onboarding
Everything in Pro, with more capacity: - Smart Site: 50 pages - Smart Chat: 50 pages + 50 files - Concierge Smart Chat customization
Enterprise
Everything in Premium, plus: - Custom integrations - Dedicated support - Generous content capacity
Add your business, organization, or other professional practice to the free Smart Directory first.

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